ADVERTISE
BECAUSE THIS SERVICE IS VALUED BY READERS – THAT’S WHY THEY PAY FOR IT

THE WEBSITE: WWW.INSURANCENEWSAUSTRALIA.COM was the first Australian news website for and about the insurance industry, its services, products and people in Australia and New Zealand and the globe.
INAcom (in brief) was one of the first insurance news websites in the world at launch in June 1999.
We are the only site in this region that publishes twice weekly, above 100 separate issues a year.
We publish an average 25 news articles per issue, Archives from 1999 and Diary Dates.

CIRCULATION: This service is valued by readers because they pay for it - attested by an increase in subscription numbers every year since launch. Our retention rate has not faltered. Our reach is confirmed by many authoritative sources providing us with exclusive news and/or first use despatches for online publication ahead.
We have more than 5000 entities that value our service enough to pay for it year in year out.

READERSHIP STATISTICS: Our daily average HITS are 3000 – 90,000 a month. Our average daily unique visits are 210 x 365 (ave. 6000 monthly).
Our statistics are accurately tracked by Google Analytics, acknowledged globally for its accuracy and backed up by another web stats service of equal standing locally.

PDFS: In addition, we have a number of subscribers who send the news service each issue to their authorised reps and staff by PDF. Some of these range from 100 to 700, but because they are PDFs they do not show up on our stats count. This count amounts to several hundred more readers per issue.

POSITIONING: Advertisements are always placed in 3 areas – the Home page, the Subscriber page and the Archives. The first two for the duration of the contract; Archives forever.

The positions available are as a banner on the home page and on the subscriber 1st page as a banner, block on either column, or as a small display between the news articles.
The cost for a mid-news text advt as well as home page banner would be the same as the cost of banner advertisements on both – see 1st pinpoint below.

We can adapt to anything required and can monitor hits for a small charge.

Advertisements run twice a week for as many weeks, months as required (then contracts are negotiable). (One advertiser who ceased his contract in November 2009 had some 86 extra click-on links by sitting in our Archives two months later).

We would be more than happy to provide any further information you might require.

 

ADVERTISING

ADVERTISING RATES (At JANUARY 2010):

All advertising - banners, display, buttons – is seen an average 250,000 times [hits] per month on the Home and Subscriber pages in the 24/7 News Service and remains permanently in the Archives.        

1. Advertising Pricing (add GST to all pricing) (IT insertion to be quoted):

• 1. Banner:
  Top of both Home & Subscriber Pages $2000 (per month)
  Static or moving.
  With Direct Link $2500.00 + GST (467 pixels wide)
  
• 2. L or R column – small display advt (120 pixels wide) - static
  $1200 (p/m) + GST
  $350 (p/w)
  
• 3. L or R column - small display advt - direct link
  $1300 (p/m) + GST
  $450 (p/w)
  

2. Special Requests: Are negotiable for special instances such as hit counters or non-standard online advertising.

CONTACT:

The Proprietor John Heath or Administration Manager Eva Heath Insurancenewsaustralia.com

Tel 03 9840 7677 Fax 9848 6908 Email: news@insurancenewsaustralia.com

Postal address: 2 Jocelyn Court, Doncaster East, Victoria 3109 Australia

Back to top